Systematically Build a Marketing Plan in 3 Easy Steps

Everyone says they want a marketing plan, but most business owners never take the time to sit down and map one out. Perhaps it’s because so many people think of it as this scary, colossal project that only a few top marketers know how to do. It’s so sad because, in reality, it is not …

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The Misadventures Of A Business Without Systems

We all hear that businesses run better with systems, but let’s take a little investigation of a business that doesn’t have systems. Meet Bob. Bob wants to be successful and hustles and hustles to get a bunch of clients in the door. He makes a hundred phone calls, shoots out 30 emails, and gets on …

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Building Your Business Strategically: 4 Steps for Fast-Track Growth

Whether you are a solopreneur or a successful business owner, a business can fast-track its growth by simply taking a little time to lay out a plan and being selective in how to spend the precious resources of the company, namely time and money. A business needs four things in terms of strategy: A Business Strategy, …

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How a Marketing Assistant Drives Profit

If you want to build a thriving, profitable business, you need a marketing assistant to crank the marketing wheel. Fact: Sales drives a Business.  Fact: Marketing drives Sales. Fact: A Marketing Assistant drives Marketing Consistently.  These are fundamental principles of business. Conquer these, and you will soon be doubling and tripling your profit margin.  Let’s …

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Spring Cleaning to Your Business: Trim the Deadwood

Now is a great time to freshen up your business for spring – particularly as our economy restarts. April showers bring May flowers in the Pacific Northwest, and flowers have been in bloom aplenty. Just as a gardener is good about removing the debris and trimming the deadwood, a business owner needs to do the …

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